The global non-alcoholic ready-to-drink (RTD) beverages market was valued at USD 931.18 billion in 2023 and is anticipated to reach USD 1,442.94 billion by 2030, registering a compound annual growth rate (CAGR) of 6.5% from 2024 to 2030. This substantial growth is fueled by several prominent factors driving consumer demand and market development.

One of the primary factors propelling this market is the growing consumer inclination toward healthier beverage alternatives. Increased awareness around wellness has led many consumers to opt for non-alcoholic RTD options that feature natural ingredients and functional benefits, steering them away from traditional sugary sodas. Additionally, the demand is being boosted by the convenience these beverages offer, particularly among consumers with busy lifestyles who require quick, on-the-go refreshment.

The surge in demand is further supported by the expanding variety within the RTD category. The market includes a wide spectrum of products such as carbonated soft drinks, RTD tea and coffee, functional beverages, juices, and dairy-based drinks, enabling consumers to choose according to their tastes and dietary preferences. This diversification is a key factor in widening the market's appeal.

Furthermore, the rapid development of retail infrastructure and the global expansion of beverage brands are strengthening the market’s reach. The presence of RTD products across both retail and foodservice outlets enhances their accessibility. Effective promotional campaigns and strategic retail partnerships also support consumer adoption and brand visibility.

Order a free sample PDF of the Non-alcoholic RTD Beverages Market Intelligence Study, published by Grand View Research.

Key Market Trends & Insights

• The Asia Pacific region accounted for over 33.5% of global revenue share in 2023, making it the largest market.

• In the United States, the non-alcoholic RTD beverages market is expected to expand at a CAGR of 6.5% between 2024 and 2030.

• By product type, carbonated soft drinks held the highest market share of 38.1% in 2023.

• Based on distribution channels, retail outlets led the market with a revenue share of 75.6% in 2023.

Market Size & Forecast

• 2023 Market Size: USD 931.18 Billion

• 2030 Projected Market Size: USD 1,442.94 Billion

• CAGR (2024–2030): 6.5%

• Top Regional Market (2023): Asia Pacific

Key Non-alcoholic RTD Beverages Company Insights

Leading companies in the market offer a broad range of RTD products and actively pursue diversification to adapt to changing consumer tastes. Strategic partnerships, mergers, and acquisitions are common approaches to extend distribution capabilities and gain a competitive advantage.

Major Players in the Market Include:

• PepsiCo, Inc.
• Nestlé S.A.
• Keurig Dr. Pepper Inc.
• The Coca-Cola Company
• Danone S.A.
• Suntory Beverage & Food Ltd.
• Asahi Group Holdings, Ltd.
• Red Bull GmbH
• Monster BevCorp
• Unilever PLC

Explore Horizon Databook – The world's most expansive market intelligence platform developed by Grand View Research.

Conclusion

The non-alcoholic RTD beverages market is witnessing dynamic growth driven by shifting consumer preferences, health consciousness, and a rising demand for convenience. The diversification of products and expansion of retail distribution are further supporting this momentum. With leading global companies investing in innovation and strategic partnerships, the market is well-positioned for continued expansion through 2030.